Wednesday, May 6, 2020

The Impact Of Media On Women s Perceptions Of Image,...

Media plays a huge role in people’s perceptions of image, gender roles, and overall self worth. The media is constantly reinforcing limiting stereotypes through television, advertisements, films, and more. These stereotypes are especially geared towards women, suggesting that they have to look and act in an overtly feminine manner in order to be accepted by society. Though there are stereotypical qualities of men illustrated in media as well, they are mostly suggesting that men are dominant and hold more power than women. Therefore, women are more negatively affected by the media than men through stereotypes and gender roles implying they aren’t capable of doing what men can. Women in the media are underrepresented, hypersexualized, and shown in very traditional roles that undermine their abilities. Women are significantly underrepresented in today’s media. The media inaccurately displays proportions of males and females in the population, which erroneously suggests that men are the cultural standard, therefore suggesting that women are imperceptible or not as important. There are trends of women being less apparent than men present in news coverage, film, and even children’s television programs. Women’s Media Center, a nonprofit organization working to ensure that women’s voices in media are heard, conducted a study that found that â€Å"Men were 69.2 percent of all TV news directors in 2014. Women were 30.8 percent, up from 28.7 percent in 2013†¦Ã¢â‚¬  (Gray). Though the numbersShow MoreRelatedAdvertising Advertisements And Body Image1645 Words   |  7 Pagesindustry and SROs in ensuring that women and men continue to be portrayed positively and responsibly in advertising. 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